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  • Writer's picturePablo Morbiducci

Finalists of the II Wood Startup Challenge




The contest organized by IE Business School and Madera21 de Corma, will reward the most innovative ventures during Wood Week 2019. The challenge has fulfilled its objective: to propose improvements to the wood-forestry industry. The ten shortlisted projects range from mobile applications and data intelligence, to advanced software that facilitate the design and execution of wood, among others. Coming from different regions of Chile and even with foreign participation, the teams have shown that this productive sector needs more and better ideas for its operation.


The ten finalist ventures of the II version of the Wood Startup Challenge, framed in the Wood Week 2019, are innovative proposals, of high technical level and that have very well identified the public or client they want to target. This will put the jury in a difficult scenario, made up of José Luis Rosso, founding partner at Ranco Capital; Marcelo Romero, Head of Innovation at Arauco; Felipe Alcalde, Innovation Manager of CMPC; José Catalán, Innovation Manager at Masisa; and Carlos Correa, Master IE Business School.


The finalist startups will be prepared for their pitch by experts from the IE Business School headquarters in Chile. "As IE, it makes sense for us to promote entrepreneurship in an industry that in Chile is very powerful and that is moving towards innovation", says Gabriel Vergara, Country Manager Chile at IE Business School, who also emphasizes: "The issue of The bottom line is how to add value from that raw material. What we do as a country is take it abroad. If we can significantly increase innovation in the industry, we will be able to generate that added value within Chile ”.


NODUST


From Viña del Mar, Valparaíso Region, Pablo Morbiducci (general manager) together with his team, propose an air conditioning recirculation blocking device, aimed at the mining, forestry, construction and civil works industries.

NODUST, when connected to the air conditioning system, automates the air conditioning recirculation blocking function, preventing the entry of outside air. Applying this, some expenses associated with the use of ventilation equipment in these activities are reduced.

A cost that would be reduced would be the monthly maintenance of the air conditioning system and the mechanical equipment that performs them. Also the non-operational hours and the wear caused by maintenance. This device reduces approximately 80% all these costs, considerably increasing the profit margin.

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